Providing US technology vendors with a streamlined, ultra-fast, secure and successful route into EMEA

Start-up and global expansion experts

Having cumulatively worked with multiple early stage technology start-ups to bring them into the European market, across multiple functions, we have learned first-hand exactly what brings both success and failure for EMEA expansion and why expansion is often deemed “too risky”. Read more about these risks in our Insights page.

Low risk, high value

With a team of experts who have spent their careers focused on bringing US technology start-ups and scale-ups into Europe and enabling them to succeed, E/E was created to streamline the process to kickstart operations in EMEA whilst making it failproof. We found many vendors did not know how to enter the market, or could not yet afford a full-time resource, and defined a winning formula of hitting the European market correctly, aggressively and compliantly in a very short timeframe.

Meet the experts driving our success

  • Aamir Rana

    Aamir Rana

    FOUNDER & CEO

    An Award Winning Sales Director who has brought multiple US technology start-ups into EMEA with little or no presence as the first person on the ground. Aamir defines a world-class outbound opportunity generation process for start-ups selling to enterprise clients.

  • Chris Tegan

    Head of EoR, Legal & Talent

    A Company Director for 15 years with a sole focus on bringing US technology start-ups into EMEA and managing Employee of Record, legal, and managing recruitment for their earliest European employees, Chris brings world class knowledge of the very early process in EMEA.

  • Steve Maxwell

    Head of Revenue Enablement

    An ex VP of Sales Enablement at multiple Silicon Valley start-ups, including defining the revenue enablement programs at ExtraHop, Cloudera and H2O.ai, Steve creates and leads revenue enablement programs for both US Startups and enterprises.

  • Hannah

    Hannah Mellow

    A Director of Marketing at multiple different technology start-ups, Hannah is a world-class marketing guru who defines all marketing efforts required at the very early stages of selling in EMEA.

Some of the sectors we work in

AI/ML

BI/Analytics

IoT

Data Management

Cloud & Virtualization

Security

Storage & HCI

Connectivity

AI/ML • BI/Analytics • IoT • Data Management • Cloud & Virtualization • Security • Storage & HCI • Connectivity •

Our Partners